Member Choice

In 2020, members can choose between a loyalty scarf or loyalty cap! If members do not wish to receive a member choice item, they also have the option to donate the cost back to the club's community program.

  • Only one (1) selection is allowed per member
  • Your selection is final and cannot be changed
  • If you do not make a selection within 24 hours of renewal, you will be issued a member loyalty scarf by default.
  • Members rolling over on HawksDirect for 2020 are required to make their selection by 25 October 2019 otherwise you will be issued a member loyalty scarf by default.
  • Members can purchase the alternative item at an additional $20
  • Members cannot purchase the same item that was included in their membership pack.
  • Items will be available until stock is depleted. Stock will not be re-ordered once sold out.
  • If a loyalty cap is lost and needs to be replaced this will be at the discretion of the Membership and Ticketing Operations Manager. It will only be replaced by another loyalty cap and not the scarf.
  • If a loyalty scarf is lost and needs to be replaced this will be at the discretion of the Membership and Ticketing Operations Manager. It will only be replaced by another loyalty scarf and not the cap.
  • Baby Hawk and Toddler Hawk members cannot select a member choice item. Baby Hawk and Toddler Hawk members will receive a baby scarf as part of their fulfilment pack.
  • Lethal Club and Legends Club members are unable to select a member choice item as they automatically receive both items.
  • Members with a discounted membership (TAS Upgrades or AFL Membership upgrades) are ineligible to select a member choice item.
  • Members with a complimentary membership are ineligible to select a member choice item.
  • AFL members who nominate Hawthorn as their club of support must contact Hawthorn Football Club at the time of their renewal to select a member choice item.
  • MCC Hawk members must contact Hawthorn Football Club at the time of their renewal to select a member choice item.