General Questions

Your Membership Number or Account ID is an 8-digit number that starts with either 1 or 2. This is your Hawthorn membership reference and relates to your database record with the Club. This number is found on your membership card and on all correspondence sent to you from the Club.

The Membership department is open Monday – Friday during business hours. However, due to COVID-19, the hours have been temporarily reduced to 10am - 4pm.

Your barcode number is on the back of your membership card and is used at all times when you are buying tickets from or contacting Ticketek or Ticketmaster. When contacting the Club, you will be asked to provide your Membership Number or Account ID to help us verify your information.

All members and supporters on the Club’s database already have a MyHawks account. This is created when your details are uploaded onto our database. Your MyHawks account is accessed using your email address and password. Only email addresses that are on our Club database are recognised. It is important to keep your details up to date with us at all times to ensure you can access your account. If you do not know your login details, please contact us. When you login to your MyHawks account you can renew or change your membership, update your payment details for your HawksDirect payments, change your contact details and participate in Club promotions such as Bring a Friend for FREE campaigns.

Our database does not allow one email address to be added to multiple membership accounts. All members are requested to have an individual email address registered on their database record. If a member does not have their own email address, we can link them with another member that does but that member will not receive personal emails from us and will not be able to login to their My Hawks account using the email address. Please contact us to link one member with another or to add another email address.

All membership package information can be found on Alternatively, please contact us on 13000 HAWKS (42957) and our friendly membership team will help you to select the most appropriate membership package for you.

Hawk Talk is sent out annually. A yearbook will be sent to you in November. Hawk Talk is sent out as one per household. If you require additional copies, please contact us.

It looks like you logged into your own MyHawks account and bought a membership instead of creating a new account for the new member. Please contact us and we will fix this up for you. A new account will be created, and a new membership card will be issued.

The Hawthorn Football Club and the AFL are National affiliates with the Companion Card program, and we are committed to providing your companion with a Complimentary membership to enable them to accompany you to games. The membership is in the name of “Companion of (you)”. Please contact us to apply for a Companion membership. Please have the details of the Companion Card handy when you contact us.

The mandatory fields on our database are name, address, date of birth, email address and mobile telephone number. All of these need to be provided to be able to buy a membership over the phone, online, on match days or at the Club. If the membership is a surprise or gift, the contact details can be those of the person buying the membership (as we send a confirmation email) and after the gift has been given, ask the member to contact us to update the details to their own.

You will be able to scan your membership card upon entry into Marvel Stadium. You may also upgrade to book a reserved seat through Ticketmaster.

Hawthorn play four of its eleven home games at UTAS Stadium in Tasmania. Therefore, we select four away games and give our members general admission access to attend these matches. Replacement game circumstances have changed due to the postponement of the 2020 AFL Season. Members will be communicated with as more information becomes available from the AFL about the fixture.

Hawks members are eligible for a Bring a Friend for Free ticket to ONE MCG home game of their choice. The ticket must be organised before the relevant cut-off date for each game. This can be organised through your MyHawks account, sending an email to and calling 13000 HAWKS (42957). Please note that this free ticket provides general admission access ONLY and cannot be upgraded to a reserved seat.

This could be due to many reasons such as:

  • Using the wrong barcode number
  • Your barcode might be blocked if you are too many payments behind
  • You have used all your game entitlements
  • You do not have any entitlements for that specific game

Please call the membership department on 13000 HAWKS (42957) to speak to a membership consultant.

You will be able to redeem your reserved seat on the Ticketmaster website. You will be required to enter your barcode when making the booking so that you can be allocated into a designated Hawthorn area. This transaction will be free of charge. I am a reserved seat member and we’re playing a game at Marvel.